9/27/2018

Apple and eSIM

https://www.counterpointresearch.com/apple-esim-control-convenience-commercial-opportunities/?utm_source=newsletter

Apple and eSIM - Control, Convenience and Commercial Opportunities

Many operators have been fearing the moment when a powerful global actor like Apple, Amazon, Google or Facebook takes control of the data plans as well.

Many operators have been reluctant to offer DUAL SIM or eSIM which enables many virtual SIM profiles as they don’t want to cede control of the SIM.

However, striking partnerships with these giants and sharing some revenue and treating them as resellers is the right (perhaps only) strategy for operators, as these players have become too powerful to fight or lobby against.

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